Natassa Antoniou, EARSC, will speak at Smart Farming Conference

Natassa Antoniou, EARSC (European Association of Remote Sensing Companies), will speak at the Smart Farming Conference about “Smart is the New Green – Earth Observation Technologies for a Sustainable Agriculture”. The conference takes place on Jun 29, 2017, at Villa Flora, Brightlands Campus Greenport Venlo, The Netherlands.

Modern agriculture relies ever more on the availability of accurate and constant information from a variety of data and services. Farmers want to know the condition of their crops and livestock and forecast correctly the yield etc. Earth Observation has a clear potential to help address these agricultural needs providing precise information from soil quality monitoring to agriculture draught assessment. Meanwhile, governments want to make sure modern agriculture does not have a contrary impact on natural resources. Using Earth Observation technologies for observing and providing evidence of environmental compliance is a great tool to monitor and enforce environmental legislation. This presentation will illustrate how Earth Observation technologies contribute to a more sustainable agriculture and improve the regulatory compliance and enforcement of environmental laws.

About Natassa Antoniou
Natassa supports the Market Development activities of EARSC by developing links with other organisations representing market sectors for EARSC members. Throughout her career, she has been focusing on raising awareness about benefits and applications of geospatial technologies for governance, businesses and citizen and closely cooperating with several Inter-Governmental organizations (eg. GEO, UNSPIDER, ESA, EC).

About EARSC
The European Association of Remote Sensing Companies (EARSC) is the European organization which –on a non-profit basis– promotes the use of Earth Observation (EO) technology and especially the companies in Europe which offer EO-related products and services. It is a membership based organisation with the mission to foster the development of the European EO geo-information services industry.

Smart FarmingAbout Smart Farming Conference
The Smart Farming Conference is part of the first global Innovative Food-Agri Event – a two-day event (Jun 28-29, 2017) that includes 4 dedicated conferences and an exhibition:

Scope: After mechanisation, the introduction of mineral fertiliser and the industrialisation of production processes, connectivity and data management are now set to unleash the next revolution in the history of farming, smart farming. Precision agriculture has been an evolving reality for some time, but It has now reached a point where it is not only possible to collect vast quantities of data, but also  to control different pieces of equipment or monitor individual animals, the Internet of Things. A growing number of farmers are starting to adopt digital technology and data-driven innovations.

What new business models will be successful, and will new players disrupt the traditional farming landscape? How to deal with change (from traditional farmer to smart farmer)? How to identify and develop innovative methods for sustainable food production? The conference will answer this kind of questions.

Focus topics:

  • Available technologies for Farming 4.0 (drones (Air / Land), sensors /sensor network, Internet of Things, Big Data, Robotics, Machine Learning/ Artificial Intelligence, etc)
  • Precision agriculture
  • 3D Printing / Additive Manufacturing and many more…

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